Live Sustainably, Furnish Beautifully
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Stronger than you think! Our paper furniture can hold up to 300 kgs
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Spill-proof and durable, perfect for busy spaces
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No tools required - easy and hassle-free assembly!
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100% Recyclable
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100% Plastic Free
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Built to last over 7 years
Paper sourced from the USA and Europe
Co-Founder's Message
Hi, We are Sahil and Shwetali. The Humans behind Brown Cirrcle
At Brown Cirrcle, our journey began with a simple yet powerful intent — to create with purpose, serve consciously, and give back to the planet. In a world of excess, we found beauty in minimalism and strength in something often overlooked: corrugated Kraft paper.
What many saw as disposable, we saw as a canvas of sustainable potential. Choosing Kraft paper wasn’t a compromise — it was a conscious decision to design responsibly without sacrificing elegance. Every curve and fold in our furniture reflects care for both craft and the Earth.
We create for those who care — new mothers, teenagers, and work-from-home parents — people who want their choices to matter. Our pieces are more than just furniture. They’re light on the planet, strong in purpose, and timeless in design. No trees harmed, no beauty lost.
We believe true luxury lies in intention. That’s why we craft accessible, eco-friendly furniture for everyone — pieces that whisper sustainability, not shout trends. Our dream is simple: to leave behind a world that’s cooler, calmer, and kinder.
Because sustainability isn't a statement — it’s our tradition.
Sahil & Shwetali Co-Founders
Why is it special and unique for you ?
We are constantly trying to source paper from all over the world which means that every furniture piece has a unique character reflected in the subtle variations of brown
Why Brown Cirrcle ?
At Brown Cirrcle, our name symbolizes the brown paper we work with and the circular economy principles we uphold
Behind The Brand
Renewable. Reusable. Respectful.
With over 25 years in the kraft paper industry, we’ve cultivated deep expertise and trusted partnerships with leading paper mills across India.
Our journey is built on a commitment to quality, sustainability, and innovation—using 100% recyclable, plastic-free materials to craft furniture that’s both thoughtful in design and conscious in creation.
Backed by hands-on industry knowledge, we ensure each piece meets the highest standards of durability, function, and timeless aesthetic—designed to be reused, not replaced.
At Brown Cirrcle, we’ve reimagined kraft paper beyond packaging—into practical, elegant furniture for modern living. Every design reflects our belief in simplicity, sustainability, and purposeful craftsmanship.
Our neutral-toned pieces celebrate the beauty of natural materials and adapt effortlessly to any space—be it a cozy home, a flexible workspace, or a minimalist retreat—leaving a lighter footprint on the planet.
Why choose Sustainability?
At Brown Cirrcle, sustainability isn’t a choice — it’s our foundation. Our furniture is crafted entirely from paper, a material with one of the most eco-friendly life cycles in the world. 100% recyclable and renewable, paper offers a second life without harming the planet.
We source 40% of our paper from local recycled paper mills, giving discarded paper a new purpose. The remaining 60% comes from FSC-certified paper mills — these are responsible manufacturers that grow more trees than they harvest, ensuring a thriving forest ecosystem for generations.
By choosing paper, we reduce reliance on plastic and wood, lower carbon emissions, and promote circularity. Every Brownn Circle product is a small yet meaningful step toward a cleaner, greener future.
Our Team.
Driven by innovation and grounded in responsibility, our team is shaping a greener future, one fold at a time. At Brown Cirrcle, our team believes in one simple idea: live sustainably, furnish beautifully.
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Our Clients Say
Brown Circle has completely transformed my home. I love that they use recycled paper to create their furniture — it feels good to support something sustainable without compromising on style. The tailored design options made it easy to get pieces that fit my space perfectly, and the personalised help with assembly was a lifesaver. Everything came together so smoothly, and now my house looks smart, chic, and uniquely mine. I couldn’t be happier with experience
Mudra Joshi, Cluster Commercial Manager - Hilton New Zealand
Brown Circle is honored to receive the Most Sustainable Product Award at ORGATEC India 2025.
This milestone reflects our dedication to creating furniture that is not only beautiful and strong but also rooted in sustainability.
